Newspapers are costly to print, burdensome to distribute and leave a black residue on our bagels, tablet cases, and collared shirts. The newspaper business is going the way of the carriage business. Very soon, newspapers will be reduced to dusty stacks in our parent’s basement and found in the musty alleys of public libraries. A…
Tag: Value Proposition
The Republican Brand
My republican leadership has gone through more branding exercise than it cares to tell. Ad agencies work around the clock drafting campaigns to connect with young people, minorities, and even children. Most campaigns fall flat and there is good reason for it. It is the lack of authenticity. A brand must neatly assemble the party’s…
Encourage Party Ownership
John Locke taught us that ownership was necessary for the purpose of production. His message rings true for individuals and organizations if they are to succeed. Individually, ownership manifests itself through actions, which are acknowledged by the acceptance of personal responsibility for each action – no matter the outcome. Organizationally, ownership manifests itself by testing…
The Republican Millennial 