The U.S. Supreme Court recently struck down limits on election spending. The cap on the total amount any individual can contribute to federal candidates is no longer restricted. This decision has energized many of my colleagues. I have noticed a renewed focus on courting whales (i.e., the 1%). And when everyone rows in the same direction – it’s time to jump ship and learn to swim again.
Crowdfunding is new. It is sexy. It has captured the imagination of many and it has recharged the entrepreneurial spirit in those of us with grit. Crowfunding is the practice of raising money from a large number of people to transform an idea into an enterprise. It is the key that starts the engine so the rubber finally meets the road.
The most intriguing fact about crowdfunding is that strangers do not fund campaigns. Only friends reach deep down into their wallet to financially support someone. This is how campaign finance should be done. It should build friendships with a multitude of donors. It should be authentic.
Millennials are not receptive to advertising through mainstream media outlets. The constant “push” of any political message supported by large campaign contributions will be embraced with smug disdain. The current Republican leadership must understand that…to sway a crowd you need to crowdfund.
Thanks for reading my eighth blog post.
The Republican Millennial